More and more businesses are learning the importance of an online presence. If your site isn’t effective, your business will not do as well as it could. Learn how to design a great website with the following tips and techniques.
When doing website creation, use the appropriate graphics. Do not use bitmap for your images as they take up too much space. Try using PNGs for images that are not photos or text buttons or if an image has over 256 colors. Use GIFs for something with less than 256 colors. Use JPEG format for all photos on your website.
Make sure to view your website in a variety of browsers. What you’re seeing on your end may not be what others are seeing on theirs. Do research on the various browsers in use, and design your website accordingly. You may also want to view your site using a different computer operating system to make sure that everything is compatible whether they are using Windows, Mac, or Linux.
It is important to make use of forums and other information avenues to keep up with new ideas in web page design. A quick online search can help you find a lot of great information.
Does your site pass the NoScript test? See if the website is readable. It will be normal for some content not to work, like the ordering system, but a blank page is a red flag.
Do not publish any site pages without verifying all the links are working. Visitors become frustrated easily when they click a link and find that it leads to the wrong place. Use a program to scan your site to get the job done automatically.
Be very careful to remove outdated content from your site. If a reader lands on your page and sees an expired offer, it will definitely be a deal-breaker. Allowing information that is outdated to remain on your website is a sign to users that you have not taken the time to update your site and it implies that you don’t care about their time. Set up a review schedule so you are able to update the content, and remove the items that have nothing to offer anymore.
Let users cancel actions if they desire. This could mean ordering products, opting in to an email newsletter, or returning to the homepage from deep within your site. Visitors with second thoughts are not going to appreciate being locked into an action. They will feel that they are being forced to act against their wishes, and it will be unlikely that they will want to return to your site after such an experience.
Ensure that the site can be scanned with ease. Most visitors won’t read all you write, they’ll just scan it over. Break text into sections with headers that can be scanned easily by your readers. Put your most vital information near the top. This can help you make sure your visitors have a better experience since they can easily find what they’re looking for.
With a newsletter, you’ll get repeat users. You can keep your visitors informed about important events, updates, and changes when they sign up for a newsletter, and the flow of information will often tempt them to revisit your site. Have a signup form in one of your sidebars, and document everyone that signs up. You should then only send your newsletter to people who have requested it, or individuals could sue you for unsolicited emails.
All load times on the website you design should be as fast as possible. Visitors will leave if they find themselves waiting for your website to load. Reduce graphics, scripts and Flash consoles on your web page, optimize HTML and utilize SSI files.
As you now know, website creation can be simple. Once you understand the basics, you will be able to easily build a website visitors will enjoy visiting. To get the best results possible, use all of the tips you’ve read in the article above.